This past Thursday night, as rumors swirled concerning a shooting at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and directing people to her channel's 9pm newscast.
While it is by no means a perfect news source, her statement seemed accurate for numerous observers. It is one of the outlets where there exists grounded and mostly trustworthy reporting – notably during crises like the one unfolding in the vicinity of a New Hampshire storage facility.
A Precarious Position During a Business Struggle
However CNN, now middle-aged, finds itself in a uncertain state as two huge media corporations battle over ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a major game of mergers and acquisitions, not as a question of what benefits the information-seeking public.
“Here is one more case of the profound systemic issues with roots in many years of regulatory actions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The speculation about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“The narrative is crafted as a corporate drama with influential figures as the protagonists, but there is hardly any discussion of the public interest,” Pickard explained.
The Additional Factor: The Former President
The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Think back to the cries of “CNN sucks!” at the president’s rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will insulate him from criticism and scrutiny. That is part of why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to favor that bidder more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Possibility of Further Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. That would be a welcome development to many at the network, but it’s not exactly a safe harbor. That structure could set up CNN for yet another acquisition. It never ends.
According to Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance stated that competition laws should block both deals.
“Both acquisition attempts would be bad for the country, and both should be contested by anti-trust authorities,” Wu recently wrote.
The Bigger Challenge and a Potential Solution
No matter the outcome with this particular battle, the larger issue endures.
“Our current system is a very anti-democratic system, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Policy decisions – from the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can fix it.
Can reform occur in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that doesn’t mean it will never happen.
Initiatives that bolster independent news organizations, reinforce local journalism, subsidize public media, and prevent the consolidation of media power in a handful of hands are not only possible – they are necessary for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN cannot be pieces in the latest merger game.